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Identity
June 20, 2016

PEGS & HANGERS PTY LTD

Project Overview

Crafting Professionalism and Style
PEGS & HANGERS, a dynamic eCommerce store focusing on clothing items for men, women, and kids, needed a business card that would embody the brand’s modern, stylish, and professional image. The goal was to create a business card that not only provides essential contact information but also reinforces the brand’s identity and makes a lasting impression.

Strategy

From Concept to Creation
The strategy behind the PEGS & HANGERS business card was to create a design that is both functional and visually appealing. The card needed to effectively communicate the brand’s contact details while showcasing its unique logo and web address. Key considerations included incorporating a QR code for easy access to the website, using social media icons to highlight the brand’s online presence, and ensuring the design is clean and professional.

  • Brand Representation: Ensure the business card reflects the modern and stylish essence of PEGS & HANGERS.
  • Functionality: Include all essential contact information, social media icons, and a QR code for easy access to the brand’s website.
  • Visual Appeal: Design a visually striking card that stands out and leaves a memorable impression.
Design

A Modern Take on Business Cards
The design process focused on creating a business card that is both functional and visually appealing. The card is designed to be double-sided, with each side serving a distinct purpose.

  • Front Side:
    • Contact Information: Clearly displays the CEO’s name, contact details, and social media icons for easy access.
    • QR Code: Includes a QR code for quick access to the PEGS & HANGERS website, making it convenient for clients to connect with the brand online.
  • Back Side:
    • Logo and Web Address: Features the PEGS & HANGERS logo and web address prominently, reinforcing brand recognition and ensuring the card is visually balanced and professional.
  • Color Scheme: Utilizes the brand’s color palette to maintain consistency with other marketing materials, creating a cohesive brand image.
  • Typography: Employs a clean and modern font that ensures readability and complements the overall design.
Final Business Card

Combining Style and Functionality
The final business card for PEGS & HANGERS successfully combines style and functionality. The double-sided design ensures all essential information is easily accessible, while the use of the logo, QR code, and social media icons enhances the card’s visual appeal and functionality.

  • Memorable and Professional: The clean and modern design ensures the business card stands out and makes a lasting impression.
  • Practical and Informative: The inclusion of the QR code and social media icons provides practical benefits, making it easy for clients to connect with PEGS & HANGERS online.

At WEBS R US, we are proud to have created a business card that not only meets the functional needs of PEGS & HANGERS but also reinforces its brand identity and leaves a lasting impression.

  • Client

    PEGS & HANGERS PTY LTD

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