RED KANGAROO MOVERS

Project Overview

Promoting End of Lease Services with a Special Offer
RED KANGAROO MOVERS & CLEANERS required a leaflet to effectively promote their end-of-lease moving and cleaning services. The primary objectives were to highlight the convenience and reliability of their services while emphasizing a special 5% discount offer. The leaflet needed to convey the ease and efficiency of choosing RED KANGAROO MOVERS & CLEANERS for end-of-lease needs.

Strategy

Focusing on Key Service Benefits and Special Offer
The strategy for the RED KANGAROO MOVERS & CLEANERS leaflet centered around presenting the unique benefits of their end-of-lease services and the added value of the special offer. Key components included:

• Emphasizing Convenience: Highlight the hassle-free nature of the end-of-lease moving and cleaning services.
• Reliability and Professionalism: Stress the company’s commitment to professional and reliable service.
• Special Offer: Feature the 5% discount prominently to attract attention and encourage immediate action.
• Clear Call to Action: Include a strong call to action, directing potential customers to contact the company or visit the website for more information.

Design

Combining Professionalism with Clear Messaging
The design process aimed to create a leaflet that is both visually appealing and informative, ensuring that the key messages are communicated effectively.

• Front Side:
  • Header: Features the RED KANGAROO MOVERS & CLEANERS logo and tagline, establishing brand identity.
  • Main Message: Prominently displays “End of Lease Moving & Cleaning” to immediately convey the primary services offered.
  • Images: Includes images of professional movers and cleaners to visually represent the services.
  • Special Offer: Clearly highlights the 5% discount, using contrasting colors to make it stand out.
  • Call to Action: Includes a strong call to action, encouraging potential customers to contact the company or visit the website.
• Back Side:
  • Service Details: Provides detailed information about the end-of-lease moving and cleaning services offered by RED KANGAROO MOVERS & CLEANERS.
  • Benefits: Emphasizes the benefits of choosing their services, such as convenience, reliability, and professionalism.
  • Contact Information: Lists contact details, including phone number, email, and website, making it easy for potential customers to reach out.

Final Leaflet

Effective and Persuasive
The final leaflet for RED KANGAROO MOVERS & CLEANERS effectively combines engaging visuals with clear, persuasive messaging.

• Convenience Emphasis: The message “End of Lease Moving & Cleaning” is prominently displayed, highlighting the convenience of the services.
• Attractive Offer: The 5% discount is clearly highlighted, encouraging immediate action from potential customers.
• Engaging Visuals: High-quality images and graphics make the leaflet visually appealing and help convey the key messages.
• Clear Information: The organized layout provides all necessary information about the services, benefits, and contact details in a clear and concise manner.

At WEBS R US, we are proud to have created a leaflet for RED KANGAROO MOVERS & CLEANERS that not only promotes their end-of-lease services but also emphasizes their commitment to convenience, reliability, and customer satisfaction.